publix hot & spicy chicken wings
Chicken wings are delicious, that’s a fact. But as it turns out, people don’t just love Publix Chicken Wings. They crave it.
In this campaign, we took advantage of the fact and delivered delicious, juicy, craveable content on TV and social.
On social, we created delicious videos that were thumb-stopping in any feed, tapping into people's cravings in the smaller screen.
